will not be another peak until streaming is no longer the main form of music listening
This will never happen lol
The drake vs Kendrick beef was so forced and polarizing rap was pretty much exposed as nothing more than grown men cosplaying as characters or "entertainers"
I don't think anyone in hip hop/rap cares about anything other than money. There is no more love for the music or the craft just egos and greed
During the 2000s yeah you had mfs who just were bag chasing but there were also some genuinely creative artists that could also make hits
people still keeping the x juice and pop smoke narrative going in almost 2026
man we gotta stop acting like these 3 were the only talents produced in the last 7 years or that they were way far above other rappers of their generation
i agree, i wasnt a fan but they had an impact we havent seen from new artist since their deaths.
it also shows you how low the bar is even before the pandemic.
now female rappers have seen great levels of success over the past five years.
Not true however Lil baby can cook on a verse, but he lacks the ability to make a cohesive album. His best album is the collab he did with durk
my turn better than every cole album but 2014 lol
Future, Drake, Kendrick, J Cole, Chance, Mac Miller, A$ap Rocky, Schoolboy Q, Young Thug etc.
So many artists spawned or peaked around this era
I’ll give you 2010-2017 but anything else has been hit or miss mainstream wise.
Cause Kanye fell off & Kendrick drops once every 20 eons.
Heavy on Kanye falling off. That was the start of the downfall.
Its funny how 2017 and 18 are considered great years now because for me they were already start of the slow decline
2018 definitely was. Things peaked in 2016 to Summer 2017. Every year after has been hit (2018, 2021, 2022, 2024) or miss (2019, 2020, 2023, 2025)
i don't really agree, i don't see how their (non-posthumous) albums were far ahead of their contemporaries. like if i take a juice wrld album and a trippie redd album, they feel like a similar level production and writing wise to me (though i do give credit to juice for having a better pop sensibility). i don't see those 3 making albums that were sonically, lyrically, or content-wise on par with previous generations' stars. i don't doubt that they could still be relevant but i can also imagine a world where they follow a polo g type of path.
also i know its a generic thing to say but juice and xxx music does not hit the same way once you're past your teens/early 20s.
ur so real
There are more Kumingas out there than Anthony Edwards. We got Wemby but there isn’t another Kendrick equivalent.
There was a time when mainstream rappers use to be good (2012-2018). Now everyone sounds like a yeat clone wtf is this mane
Which rappers are you referring to as mainstream now? I wouldn't say Yeat is mainstream
Honestly the title should be 80% of rap
Not if your favorite rapper is 100% of your playlist

This is how Zack be moving when he dancing to Chris Brown btw
The internet/TikTok forced artist to make attempts on "classics" faster and rap media coverage has ultimately followed suit.
So I'd say if you think things suck, you could blame the artist for chasing trends, rushing releases to "keep up", and not putting enough energy into the music in general because of the moments in the mid 2010's that made people feel like this was the new normal approach.
Or you can blame Rap Media for following the lead of the energy of rap and not being more creative with how they are showcasing the talent in the genre that we DO have..shifting to short form TikTok blog pages, Twitter "Curators", and meme gossip content is gas on the fire
Or you can blame the consumers for indulging in both mindlessly.
OR you can blame yourself (Not directed at OP, this is a general statement) for not being apart of the change you would like to see in the space.
I think things will heal, I just don't know exactly what that looks or sounds like just yet.
labels treat rap as a jump pad for their new artists to transition into the mainstream american culture as soon as possible and start bringing in dividends via business and more growth-oriented capitalist ventures, or via participation in media that is one pillar of this entire ecosystem and a market of its own
on the other hand, because the mainstream algorithm culture has entirely integrated into hip hop (or rather the other way around), there is no way to hold musicians and media people accountable for their negative cultural impact (most recently post malone) or lack of positive cultural impact (jay z). you can spark 'backlash' towards a single person but even that is an entirely mastered and harnessed aspect of the industry that wont ensure a single change
Cause we allowed every other race to treat us like gimmicks, like an amused park ride
The respect is gone
The self respect is gone
The black pride is gone
Cause when u see when someone's like Kendrick drops, who takes himself and the culture very serious, u still get that real hip hop feeling and response
But we don't have many of those
If any
Everyone just like a little kid, doing antics with f***ing streamers of all people to get engagement from suburb white kids
labels treat rap as a jump pad for their new artists to transition into the mainstream american culture as soon as possible and start bringing in dividends via business and more growth-oriented capitalist ventures, or via participation in media that is one pillar of this entire ecosystem and a market of its own
on the other hand, because the mainstream algorithm culture has entirely integrated into hip hop (or rather the other way around), there is no way to hold musicians and media people accountable for their negative cultural impact (most recently post malone) or lack of positive cultural impact (jay z). you can spark 'backlash' towards a single person but even that is an entirely mastered and harnessed aspect of the industry that wont ensure a single change
very well said
It was a mixture of both tbh because even back when Kendrick dropped TPAB many were saying he's not top 10 because he doesn't have a catalogue etc.
A few things
1)It was still early in his career so saying he was top 10 really wasn't valid yet, doesn't mean he wasn't HIGHLY respected and regarded as a future legend and it was goofy to think otherwise
2)The fact that we can easily just think back to that period and recall Kendrick and others putting their legacies together is kinda telling bc there is literally no one who's legacy is being taken seriously enough right now to even have a debate about it lol
S*** crazy
Which rappers are you referring to as mainstream now? I wouldn't say Yeat is mainstream
He was in a minions movie man as mainstream as it gets that whole sound is played out
Cause we allowed every other race to treat us like gimmicks, like an amused park ride
The respect is gone
The self respect is gone
The black pride is gone
Cause when u see when someone's like Kendrick drops, who takes himself and the culture very serious, u still get that real hip hop feeling and response
But we don't have many of those
If any
Everyone just like a little kid, doing antics with f***ing streamers of all people to get engagement from suburb white kids
Major respect for Kendrick
The drake vs Kendrick beef was so forced and polarizing rap was pretty much exposed as nothing more than grown men cosplaying as characters or "entertainers"
I don't think anyone in hip hop/rap cares about anything other than money. There is no more love for the music or the craft just egos and greed
During the 2000s yeah you had mfs who just were bag chasing but there were also some genuinely creative artists that could also make hits
Don't think you know what forced means
I personally didn't like the sudden narrative about Drake not being in "the culture."
Drake grinded from underground mixtapes and doing songs with Phonte to getting mentored by Wayne/Baby not much differently from Kendrick and Cole when they signed to Aftermath and Roc Nation. And he did more than enough to be deemed a figurehead in hip hop.
It just was a forced narrative to make him losing the beef out to be bigger than it actually was. Drake, from day one, always paid homage to hip hop legends and still does today. Even if you don't f*** with his recent output, there's no need to create revisionist history about Drake not being hip hop.
Not true
The idea was that the "Drake of today" is the one of not the culture in Rap since Scorp, and then how he became more n more a parody of Black America year after year since like IYTITL to where he has done literal weirdo self racist s*** - plus all the information we've learned about Drake's past since like the Quinten n Pusha beefs
That the "new/modern" Drake is a shell of himself
That Drake you're talking about it long dead, and that is one of the points in the beef